A unique public relations or marketing idea developed for your business.

In simple terms, what you'll get is a report detailing the single most attention-grabbing and engaging tactic we can think of to market your product or service, together with the "how to" information you need to make it happen. And whatever we recommend, we'll make sure it meets the objectives you specify in your brief.

But don't forget that a large part of what you're paying for is something you won't ever see. That's the time spent by our creative team researching your brief and developing the solution.

Exactly what we recommend will depend on the answers you give in the consultation, but the list below should give you a taste of what to expect. In each case, we'll explain exactly how the idea works for you. For example, if we recommend you carry out a survey to generate coverage about your product in the media, we'll give you a working title, recommend the questions to ask, and explain how the results will promote your product. That's the level of advice you can expect in every case.

Our recommendations are also supported with a series of downloadable 'how to' guides.

Media Relations

Surveys, stunts, practical jokes, competitions, reader offers, sponsorships and celebrity endorsement are just some of the broad tactics used to generate media coverage. Equally, we've generated media coverage worth many tens of thousands of pounds with ideas that just need a pen and a piece of paper.

Face-to-Face Communications

Conferences, trade exhibitions, seminars, awards, guerrilla marketing, promotions, launches and corporate hospitality are all included in this section. We've developed ideas for launches that have achieved a 100% turnout.

Direct Mail

Presentation and content ideas to make sure that your direct mail piece will get noticed. We've achieved response rates in excess of 40%, compared to the 1-2% that is usually considered a success.

Internet

Viral marketing, applications and interesting content are all things we've used to make websites become leaders in their field.

Finally, note that you can use consulttheguru.com as much for adding the finishing touches to an existing project, as you can for developing an entirely new one. For example, you may already have decided to attend a trade exhibition, and just want an idea to make your stand the centre of attention. Or you may have decided to send a direct mail to your customers and just need a presentational idea to make sure people open it. Just give us the details, and consulttheguru.com will deliver the goods.