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Tuesday, March 29, 2005

Clever advertising idea for a car

Back from the Easter holidays, during which I saw a clever idea for a car advertisement. Full page in a national newspaper. One simple line in the middle of the page, followed by explanatory copy beneath:

"£1000 says you'll read this advertisement"

I lost.

The car in question was a Volkswagen Passat. Will I buy one? I'll certainly think about it.



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